Tag: sales strategy

  • How to Use AI and Market Data to Optimise Your Pricing Strategy

    How to Use AI and Market Data to Optimise Your Pricing Strategy

    Executive Summary Business leaders increasingly look to artificial intelligence (AI) to gain a competitive edge in pricing. But while AI can provide smart pricing recommendations, it doesn’t work in a vacuum. Instead, it thrives when given access to live market data—especially competitor prices—and your internal cost structure. This article explains how to use AI to…

  • Step-by-Step Guide to Building an AI-Driven Sales Pricing Model.

    Step-by-Step Guide to Building an AI-Driven Sales Pricing Model.

    1. Data Collection: Fueling Smarter DecisionsGreat pricing starts with great data. Gather insights to understand your business and the market: Why It Matters: Comprehensive data reveals what drives sales and where you can outmaneuver rivals.How to Do It: 2. Data Cleanup: Building on a Solid BaseMessy data leads to bad decisions. Why It Matters: Clean…